Month One, By the Numbers (And Yes, We Counted)

A month ago this company was a domain name and a notebook. Today it is a website, a brand, a story, and a dealership with actual inventory inbound. I'd like to claim that was the plan. The plan was looser than that.

Some numbers, because numbers are fun and also slightly humbling:

Roughly 140 hours at the desk. Roughly 40 more hours that I'd categorize as 'pacing the kitchen muttering about typography.' Pages built: 18 and counting. State-specific landing pages: 5 — Alabama, Mississippi, Louisiana, Tennessee, Arkansas. Blog posts before this one: zero. Blog posts after this one: four.

AI brain cells burned up: a quantity I'm choosing not to publish, because my wife reads this blog and I'd like to remain married. Let's just say the robots earned their keep. They also tried to put a 3D model of the wrong vehicle in my 360-degree spin box, which I caught, which means I'm still useful around here.

Glasses of sweet tea consumed: a number my dentist would prefer I not share. (No, I don't drink coffee. I know, I know.) Times I've explained 'no, it's not a wheelchair, it's a TerrainHopper' to a polite but confused relative: 11. Times that conversation ended with them saying 'oh, like a side-by-side for somebody who can't walk?' Also 11. Yes. Exactly like that. You get it.

Month two starts tomorrow. First machine lands this week. The real work is about to begin, and the keyboard part is finally going to take a backseat to the parking-lot part. Good.